P10 Week 3/4 Email assignment + Marketing jargon

Use your cheatsheet and add the following to below email:
1. capital letters (hoofdletters) / 2. commas / 3. periods (punten) / 4. question marks (?)
5. white lines (witregels)
dear ms. stone, thank you for your interest in our feedback the furniture arrived on time and is absolutely stunning all our guests are satisfied we are thinking of ordering some bigger plants do you have these in your product range could you send us your latest brochure and price list as soon as possible could you also please call mr. willems our manager this week we are looking forward to hearing from you yours sincerely gaby schilders het houtse meer marketing assistant


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Slide 1: Slide
EngelsMBOStudiejaar 1

This lesson contains 21 slides, with interactive quiz, text slides and 1 video.

Items in this lesson

Use your cheatsheet and add the following to below email:
1. capital letters (hoofdletters) / 2. commas / 3. periods (punten) / 4. question marks (?)
5. white lines (witregels)
dear ms. stone, thank you for your interest in our feedback the furniture arrived on time and is absolutely stunning all our guests are satisfied we are thinking of ordering some bigger plants do you have these in your product range could you send us your latest brochure and price list as soon as possible could you also please call mr. willems our manager this week we are looking forward to hearing from you yours sincerely gaby schilders het houtse meer marketing assistant


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10:00

Slide 1 - Slide

dear ms. stone, thank you for your interest in our feedback the furniture arrived on time and is absolutely stunning all our guests are satisfied we are thinking of ordering some bigger plants do you have these in your product range could you send us your latest brochure and price list as soon as possible could you also please call mr. willems our manager this week we are looking forward to hearing from you yours sincerely gaby schilders het houtse meer marketing assistant

Slide 2 - Open question

Use your cheatsheet and add the following to below email:
1. capital letters (hoofdletters) / 2. commas / 3. periods (punten) / 4. question marks (?)
5. white lines (witregels)
Dear Ms. Stone,
(witregel)
Thank you for your interest in our feedback. The furniture arrived on time and is absolutely stunning, all our guests are satisfied.
We are thinking of ordering some bigger plants. Do you have these in your product range? Could you send us your latest brochure and price list as soon as possible. Could you also please call Mr. Willems, our manager, this week?
We are looking forward to hearing from you.
Yours sincerely,
Gaby schilders
Het Houtse Meer
Marketing assistant


ANSWER 
Dear Ms. Stone,

Thank you for your interest in our feedback. The furniture arrived on time and is absolutely stunning, all our guests are satisfied.

We are thinking of ordering some bigger plants. Do you have these in your product range? Could you send us your latest brochure and price list as soon as possible. Could you also please call Mr. Willems, our manager, this week?

We are looking forward to hearing from you.

Yours sincerely,
Gaby schilders
Het Houtse Meer
Marketing assistant





Slide 3 - Slide

Slide 4 - Slide

Slide 5 - Slide

Slide 6 - Slide

Slide 7 - Slide

Marketing Jargon
  1. Work in pairs
  2. Go to the following website with marketing related words
  3. Choose 5 words that you find important to learn. (Challenge yourselves and don't choose words you already know)
  4. Get strips of paper and write the word on a small strip and the definition on the big one. 

Slide 8 - Slide

Slide 9 - Link

Event organisation Jargon
  1. Work in pairs
  2. Go to the following website with event organisation related words
  3. Choose 7 words that you find important to learn. (Challenge yourselves and don't choose words you already know)
  4. Get strips of paper and write the word on a small strip and the definition on the big one. 
  5. Feel free to paraphrase (write in your own words)
  6. Take a photo of your strips and hand it in in itslearning/english/

Slide 10 - Slide

Discuss

(1) What is marketing?
(2) What’s the best marketing campaign you know of?
(3) What’s the difference between marketing and advertising?
(4) Do you think that McDonald's is a marketing machine for the entertainment industry that is disguised as a restaurant?
(5) Are marketing executives good at selling us exactly what we don’t really need?
(6) What do you think of the marketing strategies used in sports?
(7) Do expensive brands use different types of marketing to cheaper products?
(8) How do marketing techniques differ from country to country?
(9) How much of marketing is lying?
(10) Why are cigarette companies still so successful in their marketing?

Slide 11 - Slide

Slide 12 - Link

Today's plan - Events
  1. Email B
  2. Kahoot - Whose rider is this?  
  3. https://create.kahoot.it/share/guess-the-tour-rider/76109f4f-beb8-471f-a3d6-1b0b550056c8
  4. You are the artist - Make a short personal profile and rider. Be as creative as possible!

Slide 13 - Slide

Today's plan - Marketing
  1. Email B
  2. Kahoot - Marketing 
  3. https://create.kahoot.it/share/marketing/45b1a878-6e4f-4080-b33c-a20ccaa30c8a
  4. Speaking practice Advertising

Slide 14 - Slide

EMAILOPDRACHT B
Schrijf de volgende email in het Engels. Gebruik je cheatsheet tijdens het schrijven. 
 
Situatie: Je werkt voor Gerritsen Office Supplies. Over een maand komt er een stagiaire bij de afdeling Verkoop. Haar naam is Sue Monrell. Ze is Engelstalig en woont sinds drie maanden in Nederland. Ze spreekt nog maar weinig Nederlands. Sue doet de opleiding Verkoopspecialist aan het roc in Zaandam. Ze loopt hier 20 weken stage. Ingrid wil haar volgende week maandag uitnodigen om een en ander door te spreken.

Opdracht: Schrijf namens Ingrid Kuipers een zakelijk bericht in het Engels aan Sue Monrell en verwerk onderstaande punten:
o Nodig mevrouw Monrell uit voor a.s. maandag [zoek zelf de datum op] om 14.00 uur.
o Geef aan dat de afspraak is met Ingrid Kuipers en Erik Smit (sales manager).
o Vermeld het gespreksonderwerp:  bespreken stage.
o Vraag of ze de informatie over stage van school meeneemt.
o Vermeld het adres van Gerritsen. Streetlane 3, 3333AB Breda.
o Eindig met een afsluitende zin.

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Slide 15 - Slide

ADVERTISING - Discuss in groups of 3
What is the most shocking advertisement you have seen?
What is the funniest advertisement you have seen? Describe it.
What makes an ad memorable?
What are the different types of advertising? (Eg. TV)
What types of companies choose each type?
Do you find advertising persuasive?
Why do you buy one product over another?
Should advertisers be allowed to advertise to children?
Should alcohol or tobacco companies be allowed to advertise? Why or why not?
What do you think of celebrity endorsements?
Which celebrities advertise which products?
Do favorite or annoying celebrities make you want or not want to buy a product?
Should there be advertisement-free zones?
Is there truth in advertising?
What kind of advertisements attract your attention?
 
Why is it necessary to advertise?
Do you think advertising should be allowed to interrupt TV or radio programs? What are the alternatives?
What is the best way to advertise to children? Adults? Seniors? etc..
Do you think advertising is too expensive?
What are some effective adverts you have seen lately (on TV, newspaper, etc)?
What are some ineffective adverts you have seen lately?
Can you remember an advertising campaign that caught your attention?
What are the different methods of advertising?
What is the most popular way of advertising?
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20:00

Slide 16 - Slide

Whose rider is this?
Selena Gomez
Jennifer Lopez
Rihanna
Beyonce
Jay-Z
Taylor Swift
Christina Aguilera
Kanye West

Justin Timberlake
Drake
Bieber
Katy Perry
Adele
Mariah Carey
Joe Jonas

Slide 17 - Slide

Slide 18 - Link

Slide 19 - Video

Slide 20 - Slide

Slide 21 - Slide