Exploring the Market in SMAW

Exploring the Market in SMAW

Learning Objective

At the end of the lesson, you will be able to recognize and understand the market in SMAW.

Explain to students the goal of the lesson and what they will be able to do by the end.

What do you already know about the market in SMAW?

Slide 1: Introduction

SMAW, or Shielded Metal Arc Welding, is a popular welding process. Today, we will focus on recognizing and understanding the market in SMAW.

Introduce the topic and briefly explain what SMAW is.

Slide 2: Importance of Recognizing the Market

Understanding the market in SMAW is crucial for businesses and individuals involved in welding. It helps identify competitors, opportunities, and market trends.

Highlight the importance of recognizing the market in SMAW.

Slide 3: Identifying Players/Competitors

To recognize the market, we need to identify the players or competitors within the town. These can be welding suppliers, service providers, or other businesses offering similar services.

Explain the concept of identifying players/competitors and give examples.

Slide 4: Researching Competitors

Researching competitors involves gathering information about their services, pricing, reputation, customer base, and any unique selling propositions they may have.

Explain the importance of researching competitors and the type of information to gather.

Slide 5: Market Analysis

Market analysis helps us understand the overall market conditions, customer preferences, and potential demand for SMAW services. It involves studying market size, growth, and customer needs.

Explain the concept of market analysis and its significance in SMAW.

Slide 6: SWOT Analysis

SWOT analysis is a useful tool for understanding the strengths, weaknesses, opportunities, and threats in the market. It helps businesses identify their competitive advantage and areas for improvement.

Introduce SWOT analysis and its relevance in analyzing the market in SMAW.

Slide 7: Competitive Advantage

Recognizing the market allows businesses to identify their competitive advantage. This could be based on factors like quality, pricing, customer service, or specialized expertise.

Discuss the concept of competitive advantage and how recognizing the market helps in identifying it.

Slide 8: Conclusion

Recognizing and understanding the market in SMAW is essential for businesses and individuals involved in welding. It allows for informed decision-making, better positioning, and staying ahead of the competition.

Summarize the key points covered in the lesson and emphasize the importance of recognizing the market in SMAW.

Write down 3 things you learned in this lesson.

Have students enter three things they learned in this lesson. With this they can indicate their own learning efficiency of this lesson.

Write down 2 things you want to know more about.

Here, students enter two things they would like to know more about. This not only increases involvement, but also gives them more ownership.

Ask 1 question about something you haven't quite understood yet.

The students indicate here (in question form) with which part of the material they still have difficulty. For the teacher, this not only provides insight into the extent to which the students understand/master the material, but also a good starting point for the next lesson.