G10 The Product Life Cycle

• Business Studies
• Secondary Education

Thursday, 5th of October 2023

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What is the definition of the product life cycle?

1. It is the stages of creating the product.
2. It is the stages of getting materials and selling the production.
3. It is the stages of sales a product goes through.
4. -

What are the stages of the product life cycle?

1. Introduction, growing, mature and decrease.
2. Introduction, growth, maturity and decline.
3. Introducing, gaining, mature and declined.
4. -

Which stage of the product life cycle means sales is the highest?

1. Introduction
2. Maturity
3. Growth
4. Decline

Which stage of the product life cycle means more advertising is used to build customer loyalty?

1. Introduction
2. Maturity
3. Growth
4. Decline

Complete the extension strategy with the correct word: Sell the product in a new __________, for example a new country.

1. online
2. market
3. growth
4. price

Complete the extension strategy with the correct word: Sell the product in a _______ way. For example, sell it on the internet.

1. goods
2. services
3. different
4. packaged

Complete the extension strategy with the correct word: Use new __________. For example, use a billboard.

1. advertising
2. services
3. customer loyalty
4. price

Your art photography business is in the growth stage. What extension strategy can help?

1. selling prints of your art online and offering art classes
2. raising the prices
3. limit the variety of your art work

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