Impacts of Tech 5 (Privacy)

• Computing
• Lower Secondary (Key Stage 3)

Impacts of Tech 5

Privacy

Last week: Name and explain the 2 laws we discussed last week .

This week: What methods do social media apps use to gather your data?

How does technology impact us?

In this lesson, you will:

Strengthening: Identify the difference between data and information

Excelling: Assess the information you give out and how it can be used. 

Impacts 

There are a range of ways that technology can impact our daily lives.

Data and information

Data is raw facts and figures:

• Information is created when that data has been processed and becomes meaningful:
  

• These are scores from a test where the pass mark was 35.
  

• John needs to resit the test.
  

Why is your data valuable to businesses?

This data is the contents of a shopping basket for an online customer.

What assumptions can you reasonably make about this customer?

 

Why is your data valuable to businesses?

My 3 assumptions

1. User likes camping or is an outdoorsman!
   
2. User has a pet, most likely a dog
   
3. User is into fitness and again being outdoors.
   

• Now that we have our 3 assumptions about our user we can begin to advertise more specific products.
  

State if you would advertise the following products to the user and why!

Data collection

Companies collect a range of information about you every day. From your browsing habits, your purchases and the content you view. 

Think about the information you give out.

Your privacy 

Every day their are millions of attacks that could give a criminal access to your data. 

This could range from you passwords, your medical information, banking info or even your shopping 

Can you find the most common sectors that are attacked?

Threat map

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Data theft

• So far we have only spoken about data that companies legally obtain.

• However your personal details can be stolen or intercepted. 

• This could be accomplished in many different ways from hacking, data leaks or brute force attacks.

• You are going to perform a brute force attack. 

George posts daily about his hobbies and interests, can you figure out what his password may be? 

Guess his password (Hint on next slide) 

Give student a couple of minutes to make some guesses, then move onto the hint slide.

So what is a brute force attack?

Brute force attacks

This is a form of attack that makes multiple attempts to discover something (such as a password).

Step 1: Create a poster on one of the following

• How to prevent brute force attacks

• How to companies use your data. 

Canva

Brute force attacks

Help

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