Cette leçon contient 29 diapositives, avec diapositives de texte et 9 vidéos.
La durée de la leçon est: 120 min
Éléments de cette leçon
Storytelling
DDD: Story telling
Slide 1 - Diapositive
Slide 2 - Diapositive
The Plan:
Why a story?
Significant object.
You choose a trinket. (junk / rubbish).
You make up a story about it.
You write an advertisement.
Grand finale: Read your story for the whole group.
Slide 3 - Diapositive
"We are born to love stories.
Stories spark interest, empathy, emotion, and intrigue."
(Chris Anderson)
Slide 4 - Diapositive
A good story is an effective way to convey our message.
Slide 5 - Diapositive
When you think about the best advertisement you've ever seen, what do you remember? Maybe not even the product, but always the story. You can see this in the following commercials as well: the story takes center stage.
Slide 6 - Diapositive
Slide 7 - Vidéo
Slide 8 - Vidéo
Slide 9 - Vidéo
Slide 10 - Vidéo
Slide 11 - Vidéo
These commercials show that stories are easy to remember. Stories stick with us. Whether a story is tragic, funny, or captivating, a well-told story grabs you and doesn’t let go.
Slide 12 - Diapositive
Grab your keys.
No keys? Find something else—something from your pencil case? A watch? A piece of jewelry?
Warming Up Exercise
Slide 13 - Diapositive
Stand in an inner and outer circle.
Inner circle: tell the person across from you about your keys (or other object).
For example: How did you get them? What doors do they open? Have you ever lost them? Do they have a keychain?
Outer circle: listen carefully. You're going to retell this story!
Slide 14 - Diapositive
Inner circle: Give your keys/object to the person in the outer circle.
Outer circle: You are now going to tell this story to the person in the inner circle.
But now, tell it from the perspective of the object!
For example: "I am Karel's keychain. I am very important to him, but he sometimes forgets me..."
Slide 15 - Diapositive
"Inner circle moves two places forward.
Outer circle: tell about the shoes you are wearing now.