BM Unit 3.5: Company Value - Dragons

• Business Studies
• Secondary Education

BBC's Dragons' Den

Clips of this program with a cult-like following about entrepreneurship, innovation and the value of a company can b found on Youtube! 

Read more on wikipedia http://bit.ly/dragonsdralbert

Meet the Dragons!

Here is a session with a pitch about leather bags to the following Dragons or investors from left to right: Touker Suleyman, Jenny Campbell, Deborah Meaden, Tej Lalvani & Peter Suleyman.

Enjoy!

00:48

Which two dragons is Alex targetting:

1. Deborah & Jenny
2. Jenny & Touker
3. Tej & Peter
4. Touker & Peter

03:29

The first questions of the dragons is inevitably about:

1. Technology
2. Price point
3. Existing sales
4. Valuation

04:28

Alex's unique selling point is:

1. High quality leather
2. Added versatility
3. Low price
4. Ideal for couriers

05:28

Why is Deborah Meadon not making an offer:

1. The prices of the products are too high
2. She is already offering a similar product
3. She does not believe in the product
4. Alex valuation is too high

07:04

Touker believes Alex is going to struggle because the price is too high and there are:

1. Price/quality ratio is not good enough
2. Alex is at a mid-price point
3. Price is too high
4. Good quality alternatives for much lower price

12:06

Alex could probably have avoided Jenny withdrawing her offer, by announcing he would first negotiate with Peter then with her.

1. True
2. False

13:11

The dragons know Alex will accept Peter's offer because:

1. There is no competing offer
2. It is almost too good to be true
3. He needs Peter's expertise
4. He can do a kickstarters project with him