Shopping psychology
Shopping psychology
Learning objective
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Shopping psychology
Learning objective
Have you ever bought something impulsively — not planned? What was it?
Why do you think people buy things they didn’t plan to buy?
Do you prefer shopping online or in real stores? Why? ADD SENTENCE STARTERS
Drag and Drop
emotional buying
buying something suddenly without planning
how people make decisions about what to buy
a technique companies use to influence customers
buying because of feelings, not needsa technique
impulse buying
consumer behaviour
marketing tactic
influence
