week 22
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Lesduur is: 60 minOnderdelen in deze les
Slide 1 - Tekstslide
What is said about scent marketing in paragraph 1?
A
By using scent, brand can connect with consumers on a emotional level
B
Smell is the most important factor that influences us to buy something
C
The exact role of scent in consumer behaviour is still a relatively unexplored subject
Slide 2 - Quizvraag
2 which of the statements is in line with paragraph 2?
1. Rose maroc is a scent that men prefer and makes them spend more when they're shopping for clothes
2. Some marketing consultancies are developing a scent that would appeal to both men and women
1. Rose maroc is a scent that men prefer and makes them spend more when they're shopping for clothes
2. Some marketing consultancies are developing a scent that would appeal to both men and women
A
only 1
B
only 2
C
both 1 & 2
D
neither 1 nor 2
Slide 3 - Quizvraag
Our reaction to sound is similar to our reaction to smell ( par. 3) Explain this similarity in your own words
Slide 4 - Open vraag
4. What is the main function of par. 4?
A
to explain how the rigt type of music can influence anyone to spend more money
B
to make clear the writer's dislike of loud club music in shops
C
to point out that music in shops is especially selected to draw particular customers
D
To show how music is used to create a lively vibe in shops aimed at elderly people
Slide 5 - Quizvraag
6. Descibe what is meant by 'emotional branding'
Slide 6 - Open vraag
5. 'Shoppers make more impulsive purchases when they're overstimulated'( par. 5)
Write down two effects of overstimulation mentioned in the text
Write down two effects of overstimulation mentioned in the text
Slide 7 - Open vraag
7. Why are babies mentioned in relation to beauty in par. 5 ?
A
to demonstrate that even babies judge each other's beauty
B
to point out that people are taught to value beauty at a very early age
C
to show that there is a universal, objective basis for beauty
Slide 8 - Quizvraag
8. descibe what the 'halo'effect is
Slide 9 - Open vraag
9. What does the car ad illustrate about the way people see ads?
Slide 10 - Open vraag
Some of the information people receive from the internet is simply wrong
A
get
B
proces
C
understand
Slide 11 - Quizvraag
Dinner was so pleasant I lingered and missed the film that evening
A
left
B
stayed
C
went ahead
Slide 12 - Quizvraag
His research has significantly improved the treatment of this illness
A
badly
B
greatly
C
possibly
Slide 13 - Quizvraag
This programme enables students to access class materials online
A
damages
B
forces
C
makes possible
Slide 14 - Quizvraag
I think it was a deliberate attempt to trick people
A
exaggerated
B
naive
C
planned
Slide 15 - Quizvraag
The weather conditions were very favourable today
A
extreme
B
pleasant
C
vague
Slide 16 - Quizvraag
Slide 17 - Tekstslide
Slide 18 - Tekstslide
Slide 19 - Tekstslide
Slide 20 - Tekstslide
Slide 21 - Tekstslide
Slide 22 - Tekstslide
My brother has a ... (tidy) room than me.
Slide 23 - Open vraag
She's got ... (little) money than you, but she doesn't care.
Slide 24 - Open vraag
Valencia played ... (bad) than Real Madrid yesterday.
Slide 25 - Open vraag
Who is .... (talkative) person in your family?
Slide 26 - Open vraag
Australia is ... (big) than England.
Slide 27 - Open vraag
The ... (hot) desert of all is the Sahara and it's in Africa.
Slide 28 - Open vraag
Slide 29 - Link
Slide 30 - Tekstslide
2. Do you still have ________ work to do?
A
Many
B
Much
Slide 31 - Quizvraag
Slide 32 - Tekstslide
5. Not ______ people know how to spell "awkward" correctly.
A
Many
B
Much
Slide 33 - Quizvraag
6. Only _________ students studied for the test.
A
A few
B
A little
Slide 34 - Quizvraag
7. Only ______ films have been made about this subject.
A
A few
B
A little
Slide 35 - Quizvraag
8. The weather has been dry recently. We've had _______ rain.
A
Few
B
Little
Slide 36 - Quizvraag
9. _______ is known about this topic.
A
Few
B
Little
