Understanding Job Ads and Cover Letters
Understanding Job Ads and Cover Letters
What do you already know about job ads?
Learning Objective
At the end of the lesson you will be able to: Identify the features of job ads, explain their purpose, and write a cover letter following conventions.
What is a Job Advertisement?
Job advertisements are notices employers use to attract candidates for job vacancies. They explain what the job involves and what the employer is looking for.
Key Features of Job Advertisements
Optional Features
Essential Elements
• Job title • Job description • Requirements • How to apply
• Company summary • Salary information • Benefits • Application deadline
Example of a Job Ad
Example: Wanted: Sales Assistant. Requirements: Good communication, team player. Apply: jobs@shop.co.uk by 30 June.
What is a Cover Letter?
A cover letter is a document you send with your CV when applying for a job. It introduces you and explains why you are suitable for the position.
Conventions of a Cover Letter
1. Greeting 2. Introduction 3. Main body: skills and experience 4. Closing
Helpful Tips
Structure
• Keep it formal • Be specific • Adapt to each job • Proofread carefully
Quiz: Job Ads and Cover Letters
Which of these is NOT a feature of a cover letter? A) Introduction B) Salary information C) Main body D) Closing (Choose your answer!)
Poll: Which Section is Most Challenging?
Which part of writing a cover letter do you find most difficult? • Greeting • Introduction • Main body • Closing
Write down 3 things you learned in this lesson.
Write down 2 things you want to know more about.
Ask 1 question about something you haven't quite understood yet.