Understanding Social Media for Business.
Session 1
Understanding Social Media for Business.
Session 1
Class Expectations
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WEX - 15th to 19th June 2026
Welcome & Login
Digital Starter
Your Path to Success (OCN London)
Portfolio Setup
The "Big Four" Platforms (AC 1.1)
Learning Check 1
Learning Check 2
Personal vs. Business (The Difference)
Portfolio Task 1: Social Networks (AC 1.1)
Digital Plenary & Checklist
Slide heading
Business Activity
Netw
Business Activity Name of site or software Why is it approp riate for a
Business
Networking Linkedin This allows you to connect with professional client It has rich features for
Business pages. Employee Advocacy, group messaging
and B2B advertising
Business Activity
Social Networking
Name of Site or Software
X formerly Twitter
Why is the important for the Business
Real Time updates with direct engagement with industry influencers, customers and partners. Useful for building brands, customer support and finding collaborative opportunities
Slide heading
Business Activity
File Sharing
Name of Site or Software
Microsoft SharePoint
Why is the important for the Business
Enterprise Grade storge, Collaboration and document management, strong access control, version history and co authoring and deep integration with
Slide heading
Business Activity
File Sharing
Name of Site or Software
Google workspace drive for Business
Why is the important for the Business
Cloud based storage with real time collaboration across documents.
Simple sharing control, easy collaboration and strong search capabilities.
Key features is shared Drive with permission control, File level sharing and real time, It Logs usage and performance with comprehensive control console