G10 Market Research
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Items in this lesson
Slide 1 - Slide
Slide 2 - Slide
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Slide 4 - Link
Slide 5 - Slide
What is your favourite chocolate brand?
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0:30
Lindt
Chocolala
Godiva
Patchi
Al Nassma
Slide 6 - Poll
Slide 7 - Slide
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1:30
What is the meaning of market research?
Slide 8 - Mind map
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Market research only benefits large companies.
A
true
B
false
Slide 20 - Quiz
Market research helps businesses make good decisions.
A
true
B
false
Slide 21 - Quiz
Slide 22 - Slide
Al Huda Stationary," in Ras Al Khaimah, always checked prices and products of other nearby stationary shops. When they saw other competitors offering discounts on school supplies, they made the prices similar and gave more discounts. Which benefit is this an example of?
A
Develop new products.
B
Check up on competition.
C
Predict changes.
D
Find market gaps.
Slide 23 - Quiz
Slide 24 - Slide
An Emirati fashion boutique, “Senso," watched the fashion market closely. They noticed that colorful abayas were becoming very popular. They started making colorful abayas before anyone else, and this helped them stay ahead of the fashion trend.
Which benefit is this an example of?
Which benefit is this an example of?
A
Develop new products.
B
Check up on competition.
C
Predict changes.
D
Find market gaps.
Slide 25 - Quiz
Slide 26 - Slide
"Get closer than ever to your customers. So close that you tell them what they need before they realize it." (Steve Jobs) What is the link to market research?
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2:00
