English 1.1 lesson 4 in 2024-25

• English
• HBO
• Studiejaar 1

Continuing our ascent: lesson 4

English year 1 term 1

Homework

Unit 23: Read the theory and complete ex. 1 and 2.

Conduct assignment 4: 

For Tourist Behaviour, you will have a conversation with somebody from your chosen target group. During this conversation you will also pose some questions (in English) on behalf of the English course about Rotterdam, Haarlem or Amsterdam. Also, on behalf of the English course, you will ask 6 questions in total of which 3 are provided during the English lessons and the remaining 3 you will write yourself. 4. You will record this conversation via audio recording.

Answers homework unit 23 ex. 1+2

Ex 1.  1.B/2.B/3.A/4.A/5.B/6.A/7.A/8.B/9.A/10.A/11.B/12.B/13.A/14.B

Ex. 2

1. haven't seen/ 2.'ve seen/3.'ve ever seen/4.'ve already watched/5. 've never heard of/6.was/7. did he make/8. won/ 9. 've left/ 10. haven't finished

Today

1. Quiz wordorder
2. Linking words + quiz
3. Formal vs informal language
4. Article headlines
5. Work on your mindmap and start writing your article

play.kahoot.it

Reminder: Linking words

Use a variety of linking words in your article

I couldn't manage to make any of the Linking Word images fit properly into this slide.  

One way to elevate your level is to apply linking words.

quizizz.com

Formal vs. Informal:  What do you know ....

Formal language

Tone: Objective and serious.

Vocabulary: Uses standard English, often with more complex sentence structures and less frequent use of personal pronouns (I, me, my, etc.).

Sentence Structure: Longer, more complex sentences are common, use of linking words.

Word Choice: Avoids slang, colloquialisms, and contractions.

Examples: Articles, Academic essays, research papers, formal reports, business letters, and legal documents. 

Informal language

Tone: Casual, friendly, and conversational.

Vocabulary: Uses colloquialisms, slang, contractions, and shorter, simpler words.

Sentence Structure: Uses shorter, simpler sentences, and may include sentence fragments or incomplete sentences.

Examples: Text messages, emails with friends, casual conversations. 

In a nutshell

 Formal language is less personal than informal language. It is used when writing for professional or academic purposes like university assignments. Formal language does not use colloquialisms, contractions or first person pronouns such as ‘I’ or ‘We’.

Informal language is more casual and spontaneous. It is used when communicating with friends or family either in writing or in conversation. It is used when writing personal emails, text messages and in some business correspondence. The tone of informal language is more personal than formal language

The tone, the choice of words and the way the words are put together vary between the two styles.

COLLOQUIALISMS = SPREEKTAAL IN NL.

Formal

Informal 

 The crowd was very noisy during the protest against the cuts to university funding.

 The mob was very rowdy during the protest against cuts to university funding.

Slang/Colloquialisms = informal

Formal 

Informal 

It was raining cats and dogs.

It was raining heavily.

Slang/Colloquialisms = informal

Formal 

Informal 

Lecturers expect students to use correct grammar and punctuation in essays.

 Lecturers still count on students to use correct grammar and punctuation in essays.

Slang/Colloquialisms = informal

Formal 

Informal 

The research project wonʼt continue next year.

 The research project will not continue next year.

Contractions = formal speech

Informal

Formal 

The improvements canʼt be introduced due to funding restrictions.

Improvements cannot be introduced due to funding restrictions.

Contractions = formal speech

Formal 

Informal 

The balloon was inflated for the experiment.

The balloon was blown up for the experiment.

Phrasal verbs = informal

Formal 

Informal 

The patient got over his illness.

 The patient recovered from his illness.

Phrasal verbs = informal 

Formal 

Informal 

The results of the study were mixed up.

The results of the study were confused.

Phrasal verbs = informal

Formal 

Informal 

During the interview, students were asked about their experiences.

During the interview, I asked students about their experiences.

Pronouns.

were asked = passive

i asked = formal 

Formal 

Informal 

We believe the practice is unsustainable.

 

It is believed the practice is unsustainable.

Pronouns.  

IT is = formal

we = informal

A good title:

1. should be clear, concise, informative, and the content should attract the reader's interest. 

2. It should be unique, avoid jargon so that the target group understands it, and use keywords for searchability. 

3. Consider your target audience and their needs 

4. Aim for a title that is easy to read and remember, ideally under 71 characters.

A good title:

5. Use power words: strong verbs and adjectives that evoke emotion or highlight benefits.

6. Ask questions: Questions can rouse curiosity and encourage readers to find the answers within the article.

7. Create a sense of urgency: Use phrases that suggest the reader needs to read the article now.

8. The use of numbers in a title

About article headlines 

Use the active tense: so for example 'opens', not opened, opening

The first letter of each key word should be capitalized.  

 Use capital letters for: nouns, verbs, adjectives, adverbs

Your opinion on this headline

District 'Kop van Zuid' in Rotterdam Achieves 95% Visitor Rate  because of Successful Promotion Campaign. 

Conjunctions are linking words, such as 'and', 'because', 'then', 'however', that help your reader follow your train of thought, or see the connection or relationship between ideas and arguments.

Conjunctions can also add clarity to your writing, especially an argument or essay.

What is your opinion?

😒🙁😐🙂😃

It was an example of a good press release headline

The headline incorporates a figure (95%) that show why the news is significant and demonstrates that the campaign was successful.

What do you think of this one?

Heinz Is Searching for its First-Ever ‘Head Burger Artist’

What is your opinion?

😒🙁😐🙂😃

Another good headline

The headline shows a clear news value – the use of  the words  'First-Ever' helps to capture the attention of the audience and also the words: 

‘Head Burger Artist’

raise curiosity.

Other examples of headlines

"7 Tips for Baking Amazing Bread": (Uses numbers and a benefit)

"What Sports Drinks Should Athletes Consume?": (Uses a question and targets a specific audience) Indeed

"The Secret to a Good Night's Sleep: Simple Steps to Dreamland": (Uses a benefit and intriguing language)

"Why [Your Product] is the Best on the Market": (Highlights a benefit and a positive adjective)

Work on your article

Homework

1. Work on your draft version of your article

   2. Work on the text for formative assignment 5: Your personal opinion and impressions of Rotterdam, Haarlem or Amsterdam are also important when you write your article. Be critical. So, you are going to think about this.