BOW Manifesto

• Engels
• Further Education (Key Stage 5)

Today's objectives 

Silent reading 

Identify the key features and conventions of a new text type 

Analyse the rhetorical and stylistic devices 

Understand the purpose, audience, and context 

WHAT DO YOU STAND FOR? 

Write a quick response (3–5 sentences) about a belief or cause you feel strongly about.

What is a manifesto? 

Talk to your partner: 

What is a manifesto? 

Where have you seen one before?

What is the goal of a manifesto? 

What conventions ('rules') do you think a manifesto adheres to? 

Look at D66 manifesto 

In MB files in the 1984 folder, you will find a folder headed 'Manifesto'. In this you will find a manifesto from D66. Read it through carefully and write down what you think the conventions of a manifesto are.

Use these headings: 

Approach this text as if it is a 

paper 1 unseen text. 

Layout

Language 

Style

Purpose 

Audience 

Meaning of a manifesto

adapted: Wikipedia.com 

A manifesto is a public declaration of intentions, motives, or views. It is typically issued by a government, organization, movement, or individual as a statement of

beliefs, policies, or objectives.

Purpose of a manifesto

The purpose of a manifesto is to convey an idea, persuade others, and inspire action.

Often represent a public face or voice on

various issues. Manifestos can be found in

politics, art and culture movements, business

strategies, social and environmental campaigns,

and even personal life guidance.

Purpose, audience, context 

ubereye.wordpress.com

Groups of 4 

Choose your own group. 

I will assign a manifesto to your group. 

Identify this information. 

• The purpose of the text
  
• The intended audience
  
• Key rhetorical devices (e.g., repetition, direct address, emotive language)
  
• Tone and structure
  
• Context 

Make a Word document with an example extract from your Manifesto

Make a Word document with your information for the categories, above.  

Hand in your extract & information to the dropbox in our class for today. 

You will present your manifesto to the class. 

Today's objectives 

Voting for our Shakespearean play 

Comparing and contrasting Manifesto types 

Constructing a plan for a paper 1 type response 

reviewing rhetorical and persuasive devices 

Writing a mini manifest - 1984 part 3 

Rate the word 1 to 4

1. I do not know the word, and I have never seen it before. 

2. I've heard or seen the word before, but I'm not sure what it means. 

3. I know the word and can recognise and understand it while reading, but I probably wouldn't feel comfortable using it in writing or speech. 

4. I know the word well and can use it correctly in writing or speech. 

Diligent 

Word of the day

Diligent (adj) - hardworking 

Give three example of impetuous behaviour or

Write two synonyms and two antonyms for diligent. 

The rescuers were diligent in their efforts to save the museum paintings from the rising floodwaters.

Word of the day

Diligent (adj) - hardworking 

Synonyms	Antonyms
earnest	careless
careful	lazy
attentive	neglectful
conscientious	reckless
assiduous	thoughtless

Othello follows a noble Moorish general in the Venetian army, Othello, who secretly marries a beautiful Venetian woman, Desdemona. His envious ensign (flag bearer)  Iago, seeks revenge for being passed over for a promotion and devises a plot to destroy Othello. Iago manipulates Othello's insecurities, successfully planting seeds of doubt about Desdemona's loyalty and causing Othello's once-unshakeable trust in his wife and loyal lieutenant, Cassio, to crumble, leading Othello toward a devastating path fueled by jealousy.  

Macbeth follows the story of a powerful Scottish general who, after encountering three witches, becomes consumed by ambition and murders King Duncan to seize the throne. Spurred on by his equally ambitious wife, Macbeth descends into tyranny and paranoia, committing more violent acts to maintain his power, which leads to his own destruction. 

Othello 

Macbeth

Vote for our next play

Discuss the findings - comparative 

• What do they have in common?
  
• How do they differ in tone, structure, and purpose?
  
• How does context shape the message?
  

Purpose, audience, context 

Persuasive writing = rhetorical devices 

Manifestos are persuasive forms of writing.

For information about persuasive and rhetorical techniques look in MB file - Opinion column and Manifesto. 

You will construct a thesis statement, topic sentences and plan for a response to one of the extracts, not your own. 

MPO

Download the MPO form from files and complete your thesis statements, topic sentences and evidence for this guiding question 

How does the extract persuade the reader to agree with the author's opinion? 

Types of manifesto 

• Branding manifesto

• Religion (Creed) manifesto

• Education manifesto

• Career manifesto

• Scientific manifesto

Goal Manifesto 

Goal Manifesto centers around specific objectives or targets that an individual or group aims to achieve. It delineates clear, actionable goals, outlining the desired outcomes and the steps required to reach them. This type of manifesto emphasizes the end results or accomplishments, serving as a roadmap that guides actions and decisions toward realizing those particular objectives.

leapmanifesto.org

List Manifesto 

List Manifesto takes the form of a list, cataloging principles, beliefs, or directives in a straightforward, itemised fashion. It comprises a series of succinct statements, each expressing a distinct idea or principle. This format offers a concise and easily digestible way to present a set of core concepts or values, allowing for a quick and accessible understanding of the manifesto’s key points.

agilemanifesto.org

Rules-based Manifesto 

Rules-based Manifesto structures its content around a set of rules or guidelines, establishing a framework for behaviour, actions, or beliefs. It outlines specific regulations, principles, or codes of conduct that individuals or groups should adhere to in order to align with the manifesto’s ideology or purpose. This type of manifesto provides a clear structure and sets boundaries for behaviour, fostering consistency and coherence among its followers.

www.franklincovey.com

World Manifesto 

World Manifesto broadens its scope to address global or overarching concerns, encompassing ideologies, principles, or actions aimed at impacting the broader world or society at large. It often tackles issues of global significance, offering a vision or proposed solutions to complex, widespread challenges faced by humanity. A World Manifesto might focus on themes like environmental sustainability, human rights, global governance, or societal equality, seeking to inspire collective action on a global scale.

www.greenpeace.org.uk

INTRODUCTION PAPER 1 

Hook

The name of the extract is stated

The author or originating source is given

The text type is clearly identified without elaboration

where the text appeared is stated 

When it was produced is stated

The content is discussed: what does the text actually say (briefly)

The intended audience/reader is stated (if definable) 

The purpose(s) is stated

The social, cultural and temporal context is addressed (if available)

The thesis: what you find most important about the text (without elaboration) (main idea/main theme)& plan of development is stated 

How to write a manifesto 

1. Be concise 
   
2. Catch the reader's attention 
   
3. Choose your audience 
   
4. Decide on core values 
   
5. Map out a plan of action 
   
6. Revise your work 
   

Write a DP2 student manifesto 

What should the DP2 students stand for? 

What do you demand? 

Leap Manifesto 

1. The Leap Manifesto (Canada, 2015)

Theme: Climate justice, social equity

Excerpt:

“We could live in a country powered entirely by renewable energy. We could have a universal public transit system. We could create a society based on caring for one another and the planet.”? 

What techniques or conventions do you notice in this manifesto? 

Uses anaphora ("We could...") to build rhythm and hope.

Strong modal verbs express possibility and urgency.

Ideal for exploring tone and call to action.

Today's objectives 

Return summative - example response and suggested areas of focus

HLE working on your draft 

Hand in Friday 10th October before 9:00 am 

Speech 

Imperative 

asyndeton 

repetition 

imagery - tactile 

juxtaposition - cold & hot 

personalisation 

ethos - trustworthiness 

Indefinite pronouns = 

no one & everyone 

Verb usage - understood, believe, knew, comprehend - synonyms 

modality

hobbies, nicknames, family, friends, sports 

Pronouns - inclusive 

emotive language 

Speech - tick off list 

1. Purpose and Context

• Purpose: To persuade the audience to take action against gun violence.

• Context: Delivered at the March for Our Lives rally after the a  school shooting; emotionally charged and politically motivated.

 2. Tone and Mood

• Tone: Sombre, urgent, accusatory, and emotionally raw.

• Mood: Grief-stricken and reflective, shifting to a call for action.

• comment on how the tone evolves and how it supports the persuasive intent.

 

 

Speech - tick off list 

 3. Use of Structure and Time

• Repetition of “six minutes and 20 seconds”: Emphasizes the brevity of the shooting and the magnitude of its impact.

• Chronological recounting: Builds tension and emotional weight.

• Final line: A direct imperative—“Fight for your lives…”—serves as a powerful call to action.

 

Speech - tick off list 

 4. Emotional Appeal (Pathos)

• Personal anecdotes: Naming victims and describing what they “would never” do again humanizes the tragedy.

• Imagery of grief and confusion: “Long, tearful, chaotic hours…” evokes empathy.

• Contrast between normalcy and horror: Highlights the abruptness and senselessness of the violence.

tick -off list 

5. Rhetorical Devices

• Anaphora: Repetition of “no one…” and “would never…” for emphasis.

• Direct address: “For those who still can’t comprehend…” challenges the audience.

• Juxtaposition: Between the shooter’s actions and the victims’ lost futures.

• Symbolism: “Six feet into the ground” as a stark image of death.

Speech - tick off list 

6. Persuasive Techniques

• Appeal to shared experience: “Everyone who has been touched…” builds solidarity.

• Moral urgency: Implies that inaction is complicity.

• Contrast between shooter’s freedom and victims’ deaths: Highlights injustice.

 

Speech - tick off list 

7. Language and Diction

• Simple, direct language: Makes the message accessible and powerful.

• Use of names: Personalizes the tragedy.

• Evocative verbs and adjectives: “Scorching,” “chaotic,” “cold grip” intensify emotional impact.

8. Audience Engagement

• Inclusive language: “Everyone,” “us,” “our friends” draws the audience in.

• Challenge to the audience: “Fight for your lives…” demands action.

Manifesto 

Imperative 

anaphora 

fragments - incomplete sentences 

format - capitalisation

layout 

font 

skimming 

scanning 

colour 

sub-headings 

chiasmus - we are nature and nature is us

statements 

repetition 

verb choice 

inclusive pronouns 

goal manifesto