# 3E Economics par. 5.3

Par. 5.2 assignment 4a
A
Gerard: 4 > 3
B
Frits: 7 > 4,50
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Slide 1: Quizvraag
EconomieMiddelbare schoolvwoLeerjaar 3

In deze les zitten 26 slides, met interactieve quizzen en tekstslides.

Lesduur is: 45 min

## Onderdelen in deze les

Par. 5.2 assignment 4a
A
Gerard: 4 > 3
B
Frits: 7 > 4,50

#### Slide 1 -Quizvraag

Par. 5.2 assignment 4b
A
Gerard: 4,50 < 7
B
Frits: 7 > 4,50
C
Gerard: (4,50 / 4 < (7 / 3)
D
Frits: (7 / 3) > (4,50 / 4)

#### Slide 2 -Quizvraag

Par. 5.2 assignment 8a
Dutch international competitiveness will ...
A
Decrease
B
Increase

#### Slide 3 -Quizvraag

Par. 5.2 assignment 8b

A
5 - 10
B
10 - 5
C
105 / 110
D
110 / 105

#### Slide 4 -Quizvraag

Par. 5.5 assignment 8c
A
5 x 13.500
B
450.000 + 5 x 13.500
C
450.000 - 5 x 13.500

#### Slide 5 -Quizvraag

Par. 5.5 assignment 11
A
( 27.000 - 500 ) / 15
B
( 27.000 + 500 ) / 15
C
( 38.000 - 500 ) / 15
D
( 38.000 + 500 ) / 15

#### Slide 6 -Quizvraag

Assignment schedule costs
q
TFC
TVC
TC
CpP
TR
TP
0
180.000
0
180.000
-
0
-180.000
100
180.000
5.000
185.000
1.850
60.000
-125.000
200
180.000
10.000
190.000
950
120.000
-70.000
300
180.000
15.000
195.000
650
180.000
-15.000
400
180.000
20.000
200.000
500
240.000
+40.000

#### Slide 7 -Tekstslide

Break even point
Price per product € 600,-
Fixed costs € 180.000,-, Variable costs per product € 50,-

Revenue = 600q

Costs = 50q + 180.000

#### Slide 8 -Tekstslide

Break even point
600q = 50q + 180.000
550q = 180.000
q = 327,2 -> 328

Or
180.000 / ( 600 - 50 ) = 327,2 -> 328

#### Slide 9 -Tekstslide

You see an ad about the McSpecial winter edition, only available until February 1st. What do you do?
A
B
Visit McDonalds before February 1st

#### Slide 10 -Quizvraag

You're driving along the highway, you're hungry and you spot a big yellow M. What do you do?
A
Drive on
B
Go to McDonalds

#### Slide 11 -Quizvraag

The burger costs € 5,50. The burger menu including fries and a soda costs € 7,50. What do you do?
A
B

#### Slide 12 -Quizvraag

The menu costs € 7,50. The supersize menu with large fries and large soda costs € 8,50. What do you do?
A
B

#### Slide 13 -Quizvraag

Marketing

Marketing mix: - Product
- Price
- Place
- Promotion
- People

#### Slide 14 -Tekstslide

Which company has the better marketing mix?
A
AH
B
Aldi
C
Both have a good marketing mix
D
Both have a bad marketing mix

#### Slide 15 -Quizvraag

Product
material characteristics <---------> non material characteristics

Image of a product
A brand <--------> B brand

manufacturer brand <-------> house brand

#### Slide 16 -Tekstslide

Price
psychological prices

discounts

increasing prices <------------> decreasing prices

price discrimination

#### Slide 17 -Tekstslide

Place
direct distribution <----> indirect distribution

city centre <----------> near motorways

internet, e commerce

#### Slide 18 -Tekstslide

Promotion
Target group, media

mass communication <--------> personal communication

People
Friendly

Reliable

Expert

#### Slide 20 -Tekstslide

Hw.
Par. 5.3 assignments 12 and 13

Make 4 groups of 4 and 3 groups of 3 for project Dragons Den

#### Slide 22 -Tekstslide

Hw.
5.12a> No, all customers pay the same price

5.12b> Q = -2 x 300 + 1.200 = 600

5.12c> Turnover = 600 x € 300 = € 180.000,-

#### Slide 23 -Tekstslide

5.13
How many people want to buy a ticket at € 200,- (1)
How many people want to buy a ticket at € 400,- (2)
A
1> 400 2> 400
B
1> 400 2> 800
C
1> 800 2> 400
D
1> 800 2> 800

#### Slide 24 -Quizvraag

Hw.
5.13a> a plane ticket is personal and has your name on it, so you cannot resell it
5.13bcd> Turnover business people = 400 x € 400 = € 160.000
Turnover elderly,schools = 400 x € 200 = € 80.000

5.13ef> Total turnover increased to € 240.000,- because of the price discrimination

Dragons Den