Introduction
to Tourism, Hospitality and Events
Week 1 - Sectors
Introduction
to Tourism, Hospitality and Events
Week 1 - Sectors
Learning Objectives - week 1
Introduction to the module
Deadline dates
Be able to describe sectors in tourism, hospitality and events.
Be able to describe how these sectors connect.
ITHE Learning Outcomes
1: Investigate the origins, growth, development and significance of the component sectors.
2: Explore how external factors impact upon the tourism, hospitality and events industries
3: Interpret how trends and current issues influence the tourism, hospitality and events industries.
4: Understand the role of key organisations and bodies within the hospitality, tourism and events industries.
Assessment
Coursework 1 - Group presentation - 50%
Due week 6 - Monday 19th October 26
Coursework 2 - Case study and questions - 50%
Due week 14 - Wednesday 6th January 2027
Module handbook
Aims
Essential and recommended reading
Weekly plan
What do you love about tourism, hospitality and events?
Introduction to Sectors
Tourism, hospitality, and events are all connected and play a huge role in boosting the global economy.
These sectors help spread cultural knowledge, empower local communities and offer a wide range of job opportunities and experiences.
This is so amazing.........
Tourism Sector
The tourism sector covers travel for leisure, business, and numerous other purposes. The sector includes tour operators, travel agents, accommodation, transportation, attractions and ancillary services.
Types of tourism
Inbound tourism
Outbound tourism
Domestic tourism
Reasons
Leisure
Visiting friends and family
Business
Events
Favourite I have visited
Dream destination
What is your favourite (visited) and dream destination?
Hospitality Sector
Hospitality encompasses accommodation, food and beverage and entertainment focusing on providing exceptional guest experiences.
What hotel brands do you know?
Events Sector
The events sector involves organising and managing various events, including:
corporate
Conferences/trade shows/Seminars and meetings/Team building/Company parties/Product launches/networking events
non corporate
• Weddings/Festivals/Exhibitions/Charity events/Sports/Fashion shows/Red carpet events/Private parties/Cultural events and parades
What is the most recent event you have been to?
Interconnections
These sectors often collaborate to create integrated experiences, such as destination weddings, hotel-sponsored tours and event-based tourism.
Group activity
Research task
Global Travel & Tourism Growth to Outpace Wider Economy by 1.5 Times Over the Next Decade
Summarise the article taking notes on any key facts/figures.
Essential reading